the In Sight from Way Out

FPPN09 02.08.19

Welcome to the In Sight from Way Out, Future Present Perfect’s look at what’s going on in the world around us — if you can boil down the world into a newsletter.


Here’s Where Your New Readers Are Going To Come From In 2019 [Nieman Lab]

Fortnite’s Marshmello Concert is the Future of the Metaverse [Wired]

Virtual Creators aren’t AI — but AI is Coming for Them [The Verge]

Discussion in Digital: Coping With the New Normal Between Marketeres and Maketing Agencies [McKinsey]


Six AI Priorities You Can’t Afford to Ignore [PWC] and AI adoption advances, but foundational barriers remain [McKinsey]

Top 10 Super Bowl Commercials by Digital Share of Voice [Ad Age] and Ad Meter Results [USA Today]

Spotify’s Podcast Aggregation Play [Stratechery]

A Deep Dive into What Has Really Changed in Venture Capital [Both Sides]


The Fundamental Problem With Silicon Valley’s Favorite Growth Strategy [Quartz]

Screen Time For Children: Good, Bad Or It Depends? [Brookings]

The Brown Dog Affair [QZ]

Meet the Creator of the Egg That Broke the Internet [NYTimes]

Thank you for reading.

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In Heavy Rotation:

This newsletter was compiled listening to Jeff Buckley, The Pixies, DJ-Kicks

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