Live music is everywhere in Cuba; even at the Havana Club rum factory

A Photo Journey Through the Real Cuba

Jared Alster
Future Travel
Published in
2 min readJan 18, 2016

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Cuba is facing an inflection point in its history and the world is watching. I had the privilege of traveling there in 2014 on a group tour, and captured these images that I think truly showcase the landscapes, people, and culture of this fascinating place.

One of the highlights of my trip was visiting Korimakao, an arts school for gifted youth. We met with Yander, pictured here with his son, who is the artistic director, as well as enjoyed a concert and dance performance from the kids.
Despite facing daily hardships, most Cubans have tremendous national pride. Cuban flags are on display everywhere, including this side street in Havana.
The epitome of Cuba! Most classic car owners are very proud and meticulously maintain their cars. Because of their resourcefulness, Cuban mechanics are said to be the best in the world.
This little guy was very willing to ham it up for the camera. We stopped and spoke (in our broken Spanish) to him and his mom for a while in Cienfuegos.
Cienfuegos is a town a few hours drive from Havana that is overlooked by most travelers. It’s quieter than Havana, but with equally as stunning architecture.

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Jared Alster
Future Travel

Marketer, entrepreneur, co-founder & CSO @ Wildebeest — a New York-based digital strategy and brand marketing agency growing global travel & tourism brands.