Huawei’s European stain
The Chinese tech giant experienced a significant drop in smartphone shipments to Europe during the second quarter of 2019
Last month, I wrote about Huawei’s record revenue and shipment numbers for the first quarter of 2019. Since then, new data has been collected and it’s not looking too rosy for the Chinese telecom giant in Europe.
Based on a report from market research company Canalys, Huawei smartphone shipments in Europe fell by 16% to 8.5 million units within the Q2 period; its market share falling from 22.4% in Q2 2018 to 18.8% in Q2 2019.
As previously noted in my July 26 article, Huawei still boasts a dominant position in its domestic market. Another Canalys report indicates that Huawei smartphone shipments in China increased by 31% to 37.3 million units in Q2 2019, upping its market share to 38.2%. This is truly impressive since there’s been an overall 6% decrease in the Chinese smartphone market to 97.6 million units (a ninth consecutive quarterly decline!).
There’s nothing new under the sun really. Huawei has had a rough time internationally, facing legal roadblocks from the U.S. and her allies (that includes Europe obviously); negatively affecting buyer sentiment. At the same time, such events may have contributed to consumer nationalism in China.
The tech trade war continues… 🐍⚡🐭