GAINS Associates
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GAINS Associates

Cashaa — Telegram QUIZ & AMA — December 20

On Sunday, December 20, we had the pleasure to welcome to our Telegram chat:

Paul Rogash, Head of Marketing at Cashaa.

We asked him questions about the development of Cashaa.

Some sentences have been slightly edited for readability but the meaning has been conserved.


Cashaa is a crypto-friendly banking platform that provides a global banking solution to crypto business and individuals.

Cashaa has built a fully regulatory compliant global banking system.

Cashaa raised $33 million during our token sale in 2017.

Cashaa will be opening physical crypto bank branches in India starting this month via its joint venture, UNICAS.


Q — Ayeley from GAINS: What did you do before crypto, how did you get into crypto, and did you have any other venture in crypto previous to being involved with Cashaa?

A — Paul Rogash from Cashaa: Before crypto, I ran an SEO and online marketing company for law firms in America. Before that, I owned a site called, an online marketplace for buying and selling industrial equipment.

I gained my initial knowledge about crypto in 2016 at the Burning Man Festival and increased my involvement from that point on.

In May this year, I started as marketing manager of a data storage project called Sharder. Initially, everything was going well and the project’s marketcap increased 40X during the first 4 months after I began. However, due to technical delays and internal issues with the CEO and foundation, I decided to part ways.

Now, I have joined Cashaa. I’d like to think we can achieve similar initial gains and sustain it.


Q — Ayeley from GAINS: What is the Cashaa project about in a few simple sentences?

A — Paul Rogash from Cashaa: Cashaa is a crypto-friendly banking platform that provides a global banking solution to crypto business and individuals.

Many people in crypto, as well as other industries like gaming, gambling, and entertainment, are underserved or refused service by traditional banks. Cashaa solves this banking issue for many.

Q — Ayeley from GAINS: Can you tell us your role in Cashaa?

A — Paul Rogash from Cashaa: My role is Head of Marketing.

Q — Ayeley from GAINS: What is the token use case? How did you make sure it captures the value of the ecosystem you’re building?

A — Paul Rogash from Cashaa: The CAS token will power Cashaa’s entire banking platform. The CAS token will be required for businesses and individuals to open a bank account and access Cashaa’s banking services. Utilities include:

  • Reduced banking fees
  • Reduced international transfer and foreign exchange fees.
  • Staking for interest-free consumer loans and interest-free product purchases.
  • Staking for interest-free product purchases from over 2,000 leading consumer brands.
  • Staking for free accounts and cards.

Q — Telegram user @semogaberkahXD: Vast majority of crypto projects are built just for the sole purpose of amassing wealth for themselves. What value do you aim to add to the crypto industry to bring greater abundance to the industry?

A — Paul Rogash from Cashaa: Businesses and individuals in the crypto industry are often refused service or underserved by traditional banks. Cashaa is solving this issue by providing a seamless banking solution for them.

Now, crypto businesses can enjoy all the banking services they need to run their business.

In addition to that, our JV Unicas will bring crypto to millions of people in India who cannot currently access crypto.

Q — Twitter user @LeleCrypto: Do you have other services you have for non-businesses? Does Cashaa also provide personal banking services?

A — Paul Rogash from Cashaa: Our original Beta platform was targeted at businesses and over 200 leading crypto businesses use Cashaa for their banking needs.

We will be opening up personal accounts in the coming weeks:

UNICAS — a joint venture of Cashaa, which will have the world’s first physical crypto banking branches in India enabled the opening of individual accounts from the 28th of December. Cashaa will open personal and business accounts in the USA in January, and in the UK and Europe in February.

Q — Twitter user @NguyenQ32225128: Can you tell us the motivation and benefits for investors to keep the CAS token in the long term? What are the group plans to turn Cashaa into a top project on Coinmarketcap?

A — Paul Rogash from Cashaa: Account holders are required to stake CAS tokens to access Cashaa’s banking services. Using CAS will mean a reduction in banking fees.

Staking of CAS will also enable users to take out interest-free fiat & crypto loans as well as obtain interest-free product purchases from over 2,000 leading brands.

After years of development, Cashaa is finally in a position to roll out its services globally over the coming months. It is likely that as Cashaa’s user base grows, so will the value of the CAS token. If Cashaa can meet its targets for onboarding new accounts, it could well become one of the top projects globally on Coinmarketcap.

Q — Telegram user Aleksandr: Are you using some European banks as intermediaries to have the possibility to allow users to create accounts with fiat currencies in Europe with lower commissions?

A — Paul Rogash from Cashaa: Yes. Cashaa is using the Bank of Lithuania and Clear Bank.

Q — Telegram user Melissa: In your roadmap, the focus is on the US market. Have you thought about taking Cashaa to other regions of the American continent?

A — Paul Rogash from Cashaa: Yes for sure. However, we will commence in the USA and expand from there.

Q — Telegram user Paul Adebayo: Is Cashaa a global project?

A — Paul Rogash from Cashaa: Sanctioned countries will not be able to access Cashaa.

Q — Telegram user John Coman: Cashaa is ultimately trying to bridge the banking and cryptocurrencies, right? With more and more institutions entering the space already, don’t you see that even the inflexible traditional & centralized banks could at some point notice the potential of cryptocurrencies as well and enter the space? What would be Cashaa’s advantage if they did such, the “first-mover advantage”?

A — Paul Rogash from Cashaa: Absolutely, the space is becoming more and more competitive. Cashaa is at a significant advantage due to its speed to market and existing infrastructure.

Q — Telegram user Sadewa: Where does the project stand regarding regulations? I am from Southeast Asia, so I am interested to know: are you planning to expand Cashaa's reach to more countries?

A — Paul Rogash from Cashaa: Cashaa is fully regulatory compliant. Initial expansion plans are India, USA, UK & Europe and will then move into other Asian and African markets

Q — Telegram user Degen Pepe: What is the relation between Cashaa and crypto license? Can you please tell me the easiest way to get a crypto license for newcomers?

A — Paul Rogash from Cashaa: Cashaa assists businesses to set up and obtain all the relevant licenses they need to operate in their jurisdiction. You can contact our VP of corporate services, Janina, via email and she can assist you.

Q — Telegram user Nafiz Ikhsan | ZTH: What solutions have you given to the community in India?

A — Paul Rogash from Cashaa: Cashaa has partnered with the United Co-Op and will be bringing the first crypto banking physical branches to India before the new year.

The JV called United will be opening 14 branches in India in January.


Q — Ayeley from GAINS: How many people are on the team? For how long have you been working on Cashaa?

A — Paul Rogash from Cashaa: There is 15 full-time on the Cashaa team. This will be increasing significantly in the coming weeks as Cashaa is building a new customer support center. I have been working with Cashaa as Head of Marketing for 2 weeks.


Q — Ayeley from GAINS: Did you raise funds so far? If so, how did you handle them? Are you planning to do any future raises? How did you survive during the bear market?

A — Paul Rogash from Cashaa: Cashaa raised $33 million during our token sale in 2017, of which we rejected 14 million due to the inability of token buyers to pass KYC and AML standard. A further $5 million in VC funding was raised in September this year to fund our launch and growth stage.

The bear market was very tough. Cashaa raised funds at ATH prices and spent a fraction of that. Kumar, the CEO, did a great job in ensuring every dollar went as far as it could.

Now, Cashaa is in a position to launch its product globally.


Q — Ayeley from GAINS: You mentioned that buyers had to pass KYC. Are you fully compliant?

A — Paul Rogash from Cashaa: Yes. Cashaa has built a fully regulatory compliant global banking system. We are in a great position now and also fully prepared and ready if governments further stamp down on crypto regulation requirements.

Business Development

Q — Ayeley from GAINS: What stage is the project at?

A — Paul Rogash from Cashaa: Launch & growth phase.

Over 200 banking clients have been using our beta platform and we begin our global rollout starting with India this month, the USA in January, UK & Europe in February.

It is Cashaa’s time to shine and start taking its market share of the banking industry.

Q — Telegram user Jehm Ryre: Is your aim to become number one in the platform crypto-friendly neo-bank? What will you say is your biggest strength to achieve it?

A — Paul Rogash from Cashaa: Yes. Cashaa is already one of the leading bankers of crypto companies. With over 200 companies already onboarded, it’s a better platform.

There are also over 2000 companies waiting to be onboarded.

Thanks for coming in Paul. It was fun to learn more about Cashaa. I’m looking forward to the global rollout in 2021! Anything else you’d like to say? Where can we follow you? — Ayeley from GAINS

If I didn’t answer your question, feel free to join our Telegram. Also, please follow Cashaa and our CEO, Kumar, on Twitter to keep up to date with all things Cashaa. — Paul Rogash from Cashaa

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