Candy Crush Friends Saga Ensures its the Best 5 Minutes of Your Day

Harshal Karvande
Game Design Post
Published in
3 min readApr 30, 2020

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Your Candy friends are your allies — they are ready to help you blast through levels! — King Post

Candy Crush Friends Saga is a match 3 puzzle game where a host of Candy friends help players blast through hundreds of levels. Players can choose a friendly ally before each level, with their own unique powers, and personalize them with outfits.

Casual f2p games find their success in engaging players by rewarding time invested — if players spend 5–10 minutes performing actions in the game, a reward is guaranteed and progress is made. Skill in these games translates into efficiency, having a higher velocity of progress.

The Quest for Progress

Earn progress in Quests by attempting levels — whether you win or lose!

In CC Friends Saga, players receive a set of 3 quests every 24 hours. Each quest has a different size reward depending on its difficulty — easy quests are short and come with a small reward, hard quests have more asks but come with the biggest reward.

When a level ends and players either win the level or give up, the game updates the progress within the active set of quests if the requirements are met. If players complete a quest they immediately get to open the reward box.

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Harshal Karvande
Game Design Post

Game Design Lead at Rovio (Small Town Murders), formerly Game Design Lead at Zynga (FarmVille 2). https://www.linkedin.com/in/harshalkarvande/