The biggest companies helping indie developers release their games in the past have all closed their doors. Well, sort of. It has been more than one year, since Valve closed the Steam GreenLight — service, where you could upload your game, and the whole comunity of gamers decided, whether they like it and would buy it or not. However simple and nice it may sound, there is a big problem with this system that becomes obvious very fast — spam.
People were very quick to upload tons of clones of famous games, flooding the service with bad, unfinished or straight up fake games, that advertised something totally different. Needless to say, that some of those games even made it through the system and were released to the public! Wether the developers paid the comunity members to „like“ their game or wether it is work of trolls, the games are forever in the market, even through nobody ever buys them. That is the reason Steam closed the GreenLight and replaced it with Steam Direct — similar service, without the voice of comunity, meaning that every single game is reviewed personally by Steam employees, while charging developers 100 dollars for every submission.
Similar problem also plagued the Google Play and AppStore, that had to deal with too many low quality games. This led to tightening of the release rules and to updated search system, showing popular quality games first aswell as the best tagged ones. All of this resulted in quite a difficult time for indie game developers.
Slowly but surely, people who develop small games, or just develop games for the fun of it abandon the idea of releasing their creations on these platforms and shift their attention towards browser gaming. Many sites helping browser game developers start to emerge, while we were being one of the first. We don’t require any submission fees while offering wide variety of features and bonuses. We came up with totally different approach to said issues, such as low quality games and flood of cloned ones. Developers have 70% of the income granted. But(!) the more original and quality the game is, the bigger is the share of its income, which can reach even over 100%. This strategy is quite interesting and is sure to bring people to developers and the game sites that use their games.
With new technologies, especially in the mobile sector, browser gaming is booming and removing many obstacles for developers. For example, there is no need to install the game. Gamers can play anywhere, wether it is in school or office — where they cannot install anything, or in bus on their way home, from the comfort of their phone. Even although there are many browser games on the market, the numbers are still very small compared to Google Play for example. This makes browser gaming a perfect opportunity for indie developers that want to be seen and don’t have the time, the money or the nerves to publish their games via classic means with all the necessary promotion around.
For more information see GameArter.com.
