How E-commerce is Changing Industries in the Times of COVID-19
COVID has struck the world hard. Numerous industries have suffered massive losses. However, in the midst of the darkness, there is hope as well. Many companies have gone online, and digital, which was exercised as an exception earlier, is slowly becoming the new norm. E-commerce has especially seen a boom. While it was limited to a few big brands, with the new social distancing norms when online ordering is becoming too frequent, e-commerce is becoming everyone’s favourite, across various parameters. It’s a suitable and secure way of getting what you want, only at the cost of time.
However, managing an e-commerce store is as important as managing a physical store. While it comes with the convenience of space management, e-commerce stores require adequate technology and tactics to grow. Modern retailers need modern solutions for a modern concept.
Here’s how e-commerce is bringing about a change in various industries, in the times of COVID.
Simplicity and Security in Times of Panic
Many traditional myths about e-commerce have been with respect to security. Customers who are more prone and used to traditional methods of purchasing are concerned about using their modes of payment online. This is when e-commerce business, old or new, should have a system in place which not only provides a smooth and easy user experience but also utmost security. Because at the end of the day, customers demand these two features only.
The simpler your interface and the more secure your payment gateway, the better are your chances of increasing your customer and increasing your traditional to digital customer transformation rate.
How can this be done? With the help of e-commerce business solutions. As a vendor, you can get these solutions and implement them across departments in your organizations, for amazing results. A good e-commerce business solution should come with the following features:
- Enhanced customer experience via a web store and order management system
- Chatbot pre-equipped with as many customer queries and their solutions
- Content management services and customer grievance addressal
- Inventory management
- Monthly reports and analytics
Adaptability, Efficiency, Time Management
COVID19 has introduced new buying behaviours. Social distancing and lockdowns have ensured that even traditional buyers turn towards online purchase and e-commerce. Furthermore, the online purchase has tilted towards essential items such as grocery, from the earlier trend of non-essential items such as gadgets, books, etc.
E-commerce is encouraging and infusing the trend of adaptability and efficiency amidst the people. Further, time management is also a factor here as customers no longer have to leave the comfort of their home to roam in the markets.
These features are required not only for the customers but also for the e-commerce business as a whole. Whether for a new business or for enhancing the functioning of an existing business, an overall solution is needed to up the quotient and streamline all the functionalities, so that the boom of online orders is handled efficiently.
A complete e-commerce business solution is the answer to that. For internal management, the following are some of the services that should absolutely be a part of the complete suite:
- Distribution and last-mile delivery functions such as fleet management with in-built GPS for tracking the orders, an integrated universal payment platform with all modes of payment
- Fuel theft tracking to prevent any malpractices
- Asset tracking solutions that help in optimizing stocks at the warehouses
- An ERP that enables easy management of inventory, assets, payments, and more
An example of such a comprehensive e-commerce business solution is GCR e-commerce business solution which comes replete with all the aforementioned features. Whether one is an old industry with in-built e-commerce mechanism or someone who has just started, this software will serve as a complete solution by handling and streamlining internal as well as external functions.
E-commerce is changing the way we live. Whether as customers or as sellers, we need to make the most of the technology. Let’s do it the most productive way. Let’s add a solution to our e-commerce and make it a part of a positive normal post COVID19.
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