Predicting the Perfect Media Mix with PyCaret
Published in
10 min readFeb 9, 2023
A step-by-step guide to building a media mix model using PyCaret
Unleashing the Power of Automated Machine Learning for Effective Advertising Campaigns
Introduction
In this project I am going to share my experience of building a media mix model using PyCaret. PyCaret is an open source, low-code machine learning library in…