Sony Preparing for the Future of Tech by Changing Itself

The Japanese company is making more strides in R&D than ever by playing to its strengths, showing off forward-thinking tech

You can bet on Sony Electronics and Sony Pictures to develop Hollywood-centric tech together — and that’s exactly what its Crystal LED walls are: virtual cinematic backgrounds for professional cinematic work. (Image: Sony)

It used to be one of the most baffling cases of the tech world for many, many years: a company with amazing engineers, decades of technical know-how, a knack for…