Geek Culture
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Geek Culture

Data is an abstraction of reality

Photo by William Warby on Unsplash

It is hard to define Value for customer

The right way to measure

  1. Active data: We primarily focus on this data as a way to know product usage and customer behavior pattern. This data is loud. It is easy to get wrong, People start focusing on numbers and forget that data is an abstraction of reality, not the reality itself.
  2. Passive Data: Unstructured, unfiltered, un-tabulated data containing the struggle of customers. To get anything out of this data, innovators have to immerse themself into the context — the real messy context of life to figure out what potential solution could help customers.



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