The Ultimate Guide to PyTrends: the Google Trends API (with Python code examples)
Explore search data at scale
Google Trends is a public platform that you can use to analyze interest over time for a given topic, search term, and even company.
Pytrends is an unofficial Google Trends API that provides different methods to download reports of trending results from google trends. The Python package can be used for automation of different processes such as quickly fetching data that can be used for more analyses later on.
In this article, I will share some insights on what you can do with Pytrends, how to do basic data pulls, providing snippets of Python code along the way. I will also answer some FAQs about Google Trends and most importantly — address the limitations of using the API and the data.
Why use the Google Trends API instead of the Google Trends Web interface?
There is no problem with just using the web interface, however, when doing a large-scale project, which requires building a large dataset — this might become very cumbersome.
Manually researching and copying data from the Google Trends site is a research and time-intensive process. When using an API, this time and effort are cut…
