A great idea != using the latest technology

Dan Wieringa
The Geeklimit Archives
1 min readJul 13, 2006

It’s true that the forefront of research and progress usually uses the latest in technology, but McDonald’s is proving once again that a great idea doesn’t need to be complicated.

Essentially, this is a giant sundial outside of Wrigley Field, where a Golden-Arches-shaped shadow falls on suggested breakfast choices during the morning hours. Very cool, and probably the most ‘retro tech’ you can get!

I thought having a working Apple IIgs with a program copyrighted in 1979 was cool, being that the technology was 27 years old. McDonald’s is going back approximately 5500 years with their retro tech!

Now if only I can make some sort of astronomical calendar to figure out when the Cubs will win the World Series… that would be sweet. (“Next Year”, right?)

picture courtesy Crain’s Chicago Business

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