Announcing the first Korean event to make use of GET Protocol
The first steps in Asia!
This blog was part of the October ’19 update, which you can read in its entirety here.
We are excited to announce that, just last week, the very first ticketing pilot was conducted with a local ticketing partner in South Korea. Over the past years, we have been in an increasing number of talks and developments about the further adoption of our ticketing solution in the South Korean market, the results of which are now beginning to see the daylight.
Needless to say, making our solution compatible for a completely different culture and market takes a lot of time and effort. We have spent a lot of both in drawing up and executing the steps necessary to get to this milestone.
Firstly, we needed to make sure our system was applicable for the Korean market, which meant a series of discussions and finetune-sessions were organized, to make sure all features were completely understood and compatible.
Lost in translation
Translations aren’t just necessary for our tech and market fit — we quite literally had to translate all aspects of our front- and backend so that Korean developers could understand our solution and make their own, relevant version of it.
A language barrier in business is one thing, but when it comes to actual development and very specific commands and functions, there is a mission critical necessity for accuracy.
We have translated crucial components of our system as well as demo’s and marketing material, all with the aim of providing a smooth-as-possible introduction to our system.
We have also implemented a system that makes translating to any language (and maintaining an updated translation) scalable and easy.
So that’s why…
When engaged in talks with multiple parties at a variety of stages, there comes a time & need to conduct due diligence.
For us, this has meant that twice our team has gone over to Korea to meet with prospects and parties who have shown a serious desire and potential for traction.
We have developed several important and solid connections from these trips, which have sped up the adoption and development processes, as well as provided valuable connections and in-routes to interesting leads and scenarios down the road.
What’s next?
This pilot is a big step towards international adoption and will be followed by many others. We are providing the technical support needed by parties abroad to gain experience and scale up, just as GUTS has done in The Netherlands.
We are excited about the future of bringing honest ticketing to South Korea, and, eventually, more parts of Asia.
The focus of GET Protocol is to gain rapid international adoption and deliver the framework for bespoke and efficient ticketing solutions all over the world. In order to achieve this, we have always been geared towards making an innovative product that serves actual client demand, instead of spending time, energy and money on a hollow shouting match in the crypto world.
Every day it is becoming clearer that this was the best way to go, as we now reach this significant milestone of international usage and we see what tangible possibilities lie ahead for us. It also means that in a period where other crypto projects are unraveling and facing the harsh reality of not having nearly the traction that they need to survive. We do, and now we plan on letting the world know about it. More will follow in due time.
More about GET Protocol
Any questions or want to know more about what we do? Join our active Telegram community for any questions you might have, read our whitepaper, visit the website, join the discussion on the GET Protocol Reddit. Or get yourself a smart event ticket in our sandbox environment. Download the GUTS Tickets app on iOS or Android.
