CEO Breaks Deadlock in Traditional Trading Model

Fmall
Fmall
Published in
3 min readMar 13, 2020

Let me introduce you the traditional model IEO:

IEO ,that is, Initial Exchange Offerings. Digital cryptocurrency exchange issues platform coins as a fundraising platform to help projects launch funds. The issuance of Binance BNB and Huobi HT is based on such a model. The issuer of IEO is an exchange, which means that the fundraiser is a combination of the project initiator and the exchange. The biggest advantage of IEO is that the transaction is protected by its corporate reputation. The internal audit system of the exchange helps investors filter out inferior projects or junk coins to a certain extent. At the same time, from the perspective of the project party, if its project passes the audit of the exchange, it is equivalent to being awarded the crown of high-quality projects. The popularity will be greatly improved, and many advantages will be obtained in the efficiency of fundraising.

The audit mechanism of the exchange excludes various junk items and junk coins, but it cannot exclude the possibility that the exchange would be in collusion with the project party. In addition, the audit mechanism of the exchange is not authoritative, and many projects have not been developed well in real application. It may even be forced to be delisted by the exchange because the currency price is far less than the actual value and cannot be circulated. Besides, since the control right is almost owned by the exchange, many people think that the IEO model is too centralized and deviates from the original intention of the blockchain idea.

CEO trading, that is, Consumer Exchange Offerings. It breaks the deadlock of the traditional trading model, and takaes exchange users as the core. Through targeted invitations, it issues tokens to specific users of the exchange at the first issue price, and simultaneously launches on exchange to do the transactions. As a result, the current bottleneck situation in blockchain will be overturned which brings a great sense of security to market holders.

Compared with the IEO trading model, CEO trading has the following advantages:

1. The first user-to-user transaction model

Different from the transaction model between the IEO project party and the user, the user-user transaction model pioneered by the CEO can better guarantee the user’s interests.

2. Zero listing fees

The traditional IEO transaction model usually collects the listing fee of the project, and most of them are junk items. The CEO transaction model eliminates transaction fees, which reduces the transaction cost of customers.

3. Better pricing

IEO’s transaction fee is half of the Acturals price, and under the CEO trading model, the miners’ self-defined upper limit is one fifth of the Acturals price.

The CEO trading model breaks the deadlock of the traditional trading model, shares a win-win situation with the community and project parties and challenges traditional centralized exchanges, which protects the interests of users and project parties to a greater extent. The CEO trading model can provide a high-speed and high-performance digital currency trading experience. With its many years of experience in the blockchain and digital currency industries, Fmall Exchange aims to discover more high-quality projects for investors and strictly review the projects before going online. The CEO trading model strives to create a world-class blockchain asset transaction. It ensures that the interests of investors are maximized from the user’s perspective.

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Fmall
Fmall
Editor for

Fmall Exchange was established in Singapore in 2017.