How do I Promote my Martial Arts School Cheaply and Effectively Online?

Fidia
Fidia Blog
Published in
3 min readAug 14, 2023

In a world of growing safety concerns, self-defence classes are on the rise. Given how competitive the martial arts space is now, promoting your school effectively can make all the difference in attracting new students and building a thriving community. But how can you achieve this on a tight budget?

The answer lies in establishing a strong online presence, as most consumers nowadays turn to the internet for their various needs. That’s where Fidia also comes in. With Fidia, you can create a professional website for your martial arts school easily and affordably, paving the way for successful marketing strategies.

Is having a Website Even Worth it for a Martial Arts School?

Let’s get this right; in the digital landscape, we’re in today, having a website is non-negotiable when it comes to marketing your martial arts school. Here’s why:

  • 24/7 Fighting for You: A website allows potential students to discover your school anytime, anywhere. They can explore your offerings, read about your instructors, and understand your unique selling points at their convenience.
  • Increased Visibility: With a website optimised for search engines, such as Fidia’s SEO-friendly features, you can improve your online visibility. This means more prospective students find your school when they search for martial arts classes in your area.
  • Credibility and Professionalism: A well-designed website gives your martial arts school a professional image, instilling trust and confidence in potential students. It showcases your expertise, facilities, and achievements, setting you apart from competitors.

Here are the top Fidia features you can use to create an effective website for your martial arts school;

  • Header block: Establish professional branding for your martial arts school. Your school’s logo, name, and navigation menu create a cohesive and recognizable brand identity, leaving a lasting impression on visitors.
  • About block: Share information about your school’s style, instructors, and unique aspects. Provide a compelling overview of your martial arts school, highlighting the benefits students can gain from training with you. Showcase your instructors’ expertise and the unique teaching methods that make your school stand out.
  • Text block: Provide descriptions, announcements, and class schedules. Keep your website updated with relevant and engaging content. Describe your classes in detail, communicate any upcoming events or workshops, and ensure your class schedules are easily accessible to prospective students.
  • Images block: Showcase your training facilities, instructors, and students in action. Use Fidia’s image gallery to display captivating pictures of your school’s training environment, instructors demonstrating techniques, and students engaged in training. This will give potential students a glimpse into your classes’ dynamic and vibrant atmosphere.
  • Videos block: Engage visitors with martial arts demonstrations and testimonials. Capture the essence of your martial arts school through videos. Share demonstrations of techniques, training sessions, and testimonials from satisfied students. Videos have a powerful impact in conveying the experience and value your school provides.
  • Contact Form block: Enable easy communication and inquiries from potential students. Make it effortless for prospective students to reach out to you.
  • Bookings Product: Fidia’s bookings product allows interested persons to book trial classes or live consultations directly from your website, thus streamlining enrollment.
  • Integrations: Fidia allows you to connect Facebook Pixel and Google Analytics to your website to enable you to increase your marketing ROI.

How much would this investment cost you?

Building a website is not cheap. If you need a professional SEO-optimised and mobile-friendly website, you will need to have upwards of $2,000 ready. What if you could use an AI assistant which you only give commands and it executes them as per your needs? That should be at least $20,000.

But Fidia is free to use, and it has an AI assistant. So, you can build your website for free. If you then choose to explore more use cases on Fidia, you only need to pay $20 a year, that is you save 99.9% by using Fidia.

Conclusion

To promote your martial arts school effectively on a budget, having an online presence is essential in today’s digital landscape. Fidia empowers you to create a professional website that showcases your school’s unique offerings, engages potential students with captivating visuals and videos, and facilitates easy communication and registration.

Don’t miss out on the opportunity to grow your school — start building your website with Fidia today and kickstart your marketing success. Sign up here for free!

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Fidia
Fidia Blog

10x your business income online: create sites, link-in-bios, shops, sales page, portfolios & more—without writing code.