4 Reasons Customer Experience Is Better With Self-Checkout

The Orda Blog
getnewline
Published in
1 min readAug 25, 2019

Self-checkout is everywhere now. McDonald’s, Panera, Shake Shack, and foodhalls owned by leaders like Silverstein Properties are some examples where customers are enjoying a better experience with self-checkout.

Here’s four reasons why self-checkout is vital for creating the best customer experience.

  1. Eliminate lines: Long lines result in $38B in revenue loss per year from customers turning away, according to Ayden. Self-checkout eliminates this revenue loss. By having 8+ kiosks, customers can immediately enter a business and place an order without waiting in line.
  2. Make personalized recommendations: Businesses create a more personal experience with machine learning and upsell technology. Newline’s personalization engine not only grows revenue 30% but results in customers feeling like the experience is more relevant to them.
  3. Increase comfort: When ordering with a human cashier, customers often feel judged when adding certain items. Self-checkout makes customers feel more comfortable indulging in what they want to order.
  4. Control your brand perception: With customizable self-checkout like Newline Self-Checkout, your business is fully in control of your workflow, brand assets, and how customers perceive and engage with your brand.

Here is a video of a beautiful self-checkout experience created by Newline Self-Checkout to enhance the customer experience in foodhalls:

Watch how fast it is to order with Newline Self-Checkout in foodhalls:

Request a demo with Newline Self-Checkout

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