6 Books on Data for Product Managers

Figuring out what should be driving your product forward and what the numbers really say

As product people, we’re always trying to determine what we need to build next in order to deliver the greatest bit of value to our organizations.

The BARC Research and Eckerson Group Study found that in the years to come, 69% of companies will increase their usage of analytics tools, so it’s probably worth us spending some time reading about what to actually do with the data once we’ve got it.