Boost Engagement in Your Online Community: Top Contest Ideas for 2023
In recent times, online communities offer numerous benefits for individual and corporate brands; this isn’t surprising as humans generally love to be valued by brands they are affiliated with; hence, regular communication and occasional prizes help to create a sense of belonging.
Online contests and giveaways typically help to supercharge your online engagement while regarding your loyal followers and promoting your business to a wider audience. This article will provide you with contemporary ideas for your online community and how you can use these contests to achieve your business goals regardless of whether you have a company or you are a blogger, Vlogger, or digital creator of any size.
So, without further ado, let’s dive into the world of giveaways and discover the best way to do a giveaway to help you stand out and create a sense of community around your brand or product. Whether you’re looking for competition giveaways or cool promotional giveaways, these ideas will definitely help you achieve your business goals!
Unique Giveaway Ideas For Your Next Online Contest
As mentioned earlier, the entire purpose of online contests is to provide a win-win scenario where you, as a business owner, get increased visibility and an expanded audience base. Your followers, on the other hand, get rewarded for promoting your brand with their actions on social media.
So, what actions can drive engagement and lead to stronger impressions on your web and social media pages?
Hash Tag Challenge
The hashtag challenge is one that can easily get you to the trend table on Twitter. It is very easy to work out and includes no stress for your followers.
For example, if you run a fitness brand, you could ask your followers to share pictures of their dream body by the end of the year, posted with the hashtag #BodyGoals2023, clearly announcing that there will be $500 worth of prizes to give away.
So, for users to win, they must create their own post with the aforementioned Hashtag and tag five friends to the post.
I bet you’re already worried about filtering the entries to check out who indeed tagged 5 people, or an anti-bot tool to ensure that people aren’t cheating, or even a social media giveaway picker tool that smoothens the process.
Sounds like a lot, yeah?
However, you don’t have to worry about all of these if you host your online contest with Giveaway.com.
Giveaway.com helps you verify entries, allows you to set specific parameters, and helps you to create a draw that is provably fair; hence, all users have an equal chance, no cheating! You cannot manipulate the outcome; neither can giveaway.com. Everything is fair, transparent, and provable via the blockchain.
As seen above, when creating the checklist criteria with giveaway.com, you can set content to look out for (the hashtag), and the number of followers to tag (5), and you can also set filter out participants with account age and follower count.
For example, a filter that requires a minimum of 365 days and 100 followers would reduce the possibility of spam accounts (created solely for spamming online contests) messing with the credibility of your giveaway.
All of these parameters can be set within split seconds, and once set, Giveaway.com will simply require your audience to connect their Twitter accounts and automatically verify the tasks without any further input from you.
Isn’t that magnificent?
On one side, the hashtag contest increases your brand visibility and awareness as more people engage with your hashtag; also, it encourages user-generated content and builds a sense of community around your brand. While on the other side, people get rewards, and they are happy!
Referral Contests
It is commonly said that word-of-mouth marketing is the oldest and best form of marketing. However, in digital times, referral contests are one of the easiest ways to stimulate word-of-mouth marketing. It is basically a way of rewarding users who refer their friends and family to your brand or product. 71% of people are more likely to make purchase decisions based on referrals, so it’s huge and shouldn’t be ignored.
Again, setting up a referral program isn’t as difficult as you think. If there is a worthy prize to motivate your current audience, they will refer you to their family and friends across all social media with a simple link.
Just visit giveaway.com, click on “Create Giveaway,” select “Referral giveaway,” and follow the prompts.
The best part is that all participants are presented with a unique tracking ID, and there is a leaderboard; hence, the entire process is transparent and clear.
Why Giveaway.com?
As an individual or corporate brand looking to reach thousands of audiences for your social media contests and giveaways, you cannot afford to spend hours manually organizing giveaways, selecting winners, conducting a draw for prizes, and so on when there is a piece of tech that can do all of that for you FOR FREE!
Yes! Giveaway.com is absolutely free and very easy to use. Within 2–3 minutes, you can set up your giveaway parameters and proceed with business as usual, or sit back and relax while it all plays out!
Some of our unique features include:
- An intuitive and friendly user interface for both giveaway creators and participants; even if you have never used an online giveaway tool before, you’ll understand giveaway.com without even trying.
- Using the provably fair algorithm, backed with blockchain technology, giveaway.com ensures that each giveaway draw is fair and transparent; hence, you can maintain your trust with your audience with a guarantee that the giveaways are not fake.
- With giveaway.com, you can easily estimate your marketing ROI since you can easily track metrics such as engagement, impressions, traffic, and conversions. With optimal data like these, you can easily see the output of your giveaway marketing ideas.
- Giveaway.com also offers loyalty-building rewards with unique G-coins that regularly incentivize users to stay active on the platform; hence, there are always active users to participate in your giveaway contest.
There are a million and one reasons to consider giveaway.com as your preferred tool for online giveaways. However, just hold on to these three:
Easy, Free, and Sophisticated.
That’s enough reason to visit giveaway.com and create your first giveaway contest! Sign up NOW!
