INTERCOM <> GLIDR INTEGRATION
How to Incorporate User Feedback into Your Product Roadmap
Loop customer feedback into product development and create the products people want
Where does your company store user feedback? Your CRM? Marketing automation software? Support tickets? Spreadsheets? Likely all of the above. That makes it unnecessarily difficult to intelligently analyze the feedback and connect it to your product development plans and roadmap. 😓
Product Managers and User Researchers rely on user feedback as one of many vital sources of product improvement ideas. They need to place it in the appropriate context though. It’s well-known that acting upon every piece of user feedback can lead you down the wrong path, not to mention spread your team too thin. The best product teams have a centralized system to surface key insights and trends from user feedback, separating the signals from the noise.
Our latest integration is one that adds a lot of powerful functionality and seamless workflow to GLIDR. We knew that our users wanted an easier way to import conversations they’ve had with their customers into GLIDR. Intercom is a rapidly growing and innovative customer onboarding and support solution and we’re pleased to announce a new integration with them.
With GLIDR’s Intercom integration, you can ensure customer feedback is heard throughout product teams and considered with everything else you know. Simply select relevant Intercom conversations and import them as Evidence for your GLIDR project. Move from feedback to action by connecting this Evidence to your Product Ideas and adjusting your roadmap based on direct user insights.
Once in GLIDR, you’ll be able to search through the text, draw connections to data, discuss with your team via comments and update your import settings as needed. Crucially, the user feedback is always in context…you can click on any imported Intercom feedback within GLIDR and get taken back to the user’s Intercom profile.
Your Customer Success, User Research, and Product Management teams will be better coordinated than ever before. More importantly, you’ll waste less effort on new products and features that don’t produce the desired outcomes.
Use the GLIDR Intercom Integration to put users at the center of your product development and ensure that when they’re talking, your team is listening — and taking action.
Getting started is easy. Just go to the GLIDR Integrations page in Settings and connect to your Intercom account.
You can use tags to identify which conversations you want to be transferred, and they’ll appear and update in real time.
Once in GLIDR, you’ll be able to search through the text, draw connections to data, discuss with your team via comments and update your import settings as needed.
We also use Intercom ourselves. It’s the little round icon you see in the bottom right of any of our webpages. We use it as one of our primary collection methods of user feedback. So whether you’re just browsing our site, or you’re a paid customer using the software, please share your feedback with us! We’re listening and here to help you succeed.
If you’re already a GLIDR and Intercom user, you can set up your integration here.
If you’d like to start your team’s free trial of GLIDR, you can do so here. 👈
We’ll have more exciting integration announcements in the not-too-distant future, so stay tuned!
