Waste Not, Want Not: Advancing Circular Economy in Manufacturing

Robert C. Brears
Global Climate Solutions
3 min readMay 2, 2024

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The manufacturing sector increasingly adopts circular economy principles and the “Waste Not, Want Not” ethos to reduce emissions, minimize environmental impact, and enhance sustainability. This article explores how this shift transforms the industry, highlighting critical successes and challenges.

By Robert C. Brears

The principle of “Waste Not, Want Not” is becoming increasingly crucial in the manufacturing sector, especially with the emergence of the circular economy. This economic model, which aims to minimize waste and continually utilize resources, starkly contrasts the traditional linear economy’s ‘take, make, dispose’ approach.

Circular Economy and Climate Change

In the context of climate change, the circular economy is a crucial strategy for reducing greenhouse gas emissions. Manufacturers can significantly decrease the carbon footprint associated with producing and disposing of goods by designing products for durability, reuse, and recyclability.

Resource recovery processes, such as recycling and reusing materials from discarded products, further contribute to climate change mitigation by reducing the demand for virgin materials and the associated extraction and processing emissions. Companies like Apple, for instance, are already incorporating parts from old devices into their new products.

The shift towards service-based business models also has climate benefits. Manufacturers like Philips Lighting can extend product lifetimes by retaining ownership of products and focusing on providing services, thereby reducing the frequency of manufacturing and its associated emissions.

Digital technologies, including the Internet of Things (IoT) and Artificial Intelligence (AI), are instrumental in advancing the circular economy. These technologies can optimize resource use, enhance process efficiency, and facilitate innovative business models, all of which can contribute to lower carbon emissions.

Challenges and Benefits of the Circular Economy

Transitioning to a circular economy does pose challenges, requiring systemic changes across the value chain involving manufacturers, consumers, and regulators. However, the benefits are substantial. It leads to resource efficiency, cost savings, and a significant reduction in environmental impact, including greenhouse gas emissions. Therefore, the mantra of “Waste Not, Want Not” is an ethical guideline and a pathway to sustainable and climate-resilient manufacturing.

Case Study: DyeCoo’s Revolutionary Dyeing Process

The textile industry, particularly in China, India, Bangladesh, Vietnam, and Thailand, consumes vast amounts of water and chemicals, generating significant toxic waste. However, the Dutch company DyeCoo has introduced a revolutionary dyeing method that requires no water and only uses the dyes themselves, without additional chemicals. This technique utilizes highly pressurized “supercritical” carbon dioxide, which is in a state between a liquid and a gas. This medium dissolves the dye and infuses it deeply into the fabric. After the process, the carbon dioxide evaporates and is recycled for repeated use. The fabric absorbs 98% of the dye, resulting in vibrant colors. Additionally, the cloth does not require drying, halving the processing time, reducing energy consumption, and lowering costs. DyeCoo has already formed partnerships with major brands such as Nike and IKEA.

The Take-Out

Manufacturing’s shift to the ‘Waste Not, Want Not’ principle and circular economy is key for climate resilience.

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Robert C. Brears
Global Climate Solutions

Robert is the author of Financing Water Security and Green Growth (Oxford University Press) and Founder of Our Future Water and Mark and Focus