Enabling small businesses and micro-entrepreneurship.

Shu Fen Lin
Gluu
Published in
2 min readFeb 8, 2020

One can’t understate the importance of MSMEs (micro, small and medium enterprises)in Indonesia. Here are some fascinating statistics. There are more than 60 million* of these businesses in existence, who contribute to more than 61%* of the country’s GDP and contribute to more than 90% of employment. And 42.85% of these are run by women! Mind blown.

Walking the streets in the country, one experiences the colour, dynamics and even economics of these small businesses, warungs and tokos. They play a pivotal role in addressing employment, poverty and entrepreneurship.

Platform or sharing economy services commonly used by many Indonesians across the country are those that offer micro-entrepreneurship opportunities.

We hope with all our heart that Gluu can be a platform that enable these MSMEs with opportunities to create value with their offering and connect to their customers more effectively through our community. And we are working hard to make it is so.

As a connectivity sharing marketplace, these tokos and warungs can offer themselves as hotspots using just their phones and earn, as well as listing their businesses on our map to be visible to the community and tap on location-smart and analytics-driven marketing.

COME ON IN

Here’s an invite to partners with small business networks in Indonesia to Gluu, we’d love to talk. For warungs and tokos, setting up an account and being a hotspot is totally free, in fact, you earn! Give it whirl and let us know your feedback.

Here’s an example of our small business partners engaging with Gluu community.

Citation:

Tambunan, T. Recent evidence of the development of micro, small and medium enterprises in Indonesia. J Glob Entrepr Res 9, 18 (2019).

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Shu Fen Lin
Gluu
Editor for

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