New formula for IFRA
After two editions “gloomy”, the international exhibition dedicated to publishing has been renewed and the 2017 edition proved to be winning.
Two big areas, dedicated to print and digital, and the addition of a vast program of presentations and insights have made exposure productive and innovative for everyone.
Crowded stands and high attendance have been visible right away. The two words, that they made from wire conductor for the duration of the show, have been ARTIFICIAL INTELLIGENCE.
The future of the publication is seen in a fully automated way both for printing, handling and control over the entire workflow and content creation.
Robot journalists
Michael Golden, president of the New York Times, has spoken about the use of Artificial Intelligence.
An artificial intelligence capable of creating textual content by recovering data from multiple sources has already been developed and tested. The articles produced, besides being very precise as far as information data is concerned, are written in a way that allows a wider understanding of the text.
And where does the journalist end up? Testing on multiple readers has shown that articles made from artificial intelligence do not differ much from those produced by a human, especially if the article is based on data (in this case, for example, articles of sport, or relating to elections).
Such a solution should not be seen, however, in substitution for the person but in support and support.
Read more: twipemobile.com
GMDE’s partners
GMDE has partnered with its partners for the duration of the Expo.
Regarding prepress solutions dedicated to the automation of press centers were proposed by:
- AGFA for both workflow and sheet management
- EAE with solutions dedicated to the control of the rotoweb
- NELA for the automation of the movement of the plates in the print centers
- Q.I. Press Controls is the leader in the inkjet and printing solutions
For the part of Digital Content were present:
- DATAPLAN, with a complete solution dedicated to editorial and advertising planning
- MILES33for the production of digital content for both printed paper and digital newsstands
