The Rapid Growth of the Stablecoin Market in Latin America

GMO-Z.com Trust Company
GMO-Z.com Trust Company
4 min readJun 28, 2024

The Latin American cryptocurrency market is experiencing substantial growth. Brazil, the largest market in the region, recorded $6 billion in crypto trading volume from January to early May 2024, marking a 30% increase year-on-year. This article explores the recent trends in the Latin American stablecoin market, the driving forces behind its growth, and the unique role of GYEN in this dynamic environment.

The Rise of Stablecoins in Latin America

A recent report by Kaiko indicates a growing preference for stablecoins over other cryptocurrencies in Latin America. Stablecoin-to-fiat trading pairs constitute approximately 63% of the top 10 trading volumes in the region. USD stablecoins account for over 40% of all Latin American crypto trades, surpassing Bitcoin and XRP. This trend highlights the dominance of stablecoins, driven by their ability to hedge against inflation and facilitate cross-border transactions.

Driving Factors Behind Stablecoin Demand

In Argentina, economic challenges and currency devaluation have led to a high demand for stablecoins to hedge against financial instability. Conversely, Brazil’s demand for Bitcoin and altcoins remains strong due to its relatively stable currency and developed financial market.

Overall, the growing preference for stablecoins could result from several key factors:

  • Economic Instability and Inflation: In countries like Argentina and Venezuela, where economic instability and high inflation rates are persistent challenges, stablecoins offer a vital tool for preserving purchasing power. For instance, the demand for stablecoins has surged in Argentina as citizens seek to protect their assets against rapid currency devaluation.
  • Cross-Border Payment Needs: Another major driver is the need for efficient and cost-effective cross-border payment solutions. Stablecoins offer a reliable alternative to traditional banking systems, reducing transaction costs and increasing speed and transparency.
  • Enhancing Financial Inclusion: Stablecoins provide access to financial services for the unbanked population. With just a smartphone, individuals can participate in the financial system, which is particularly beneficial in regions with limited access to traditional banking services.

Crypto’s Role in Combating Inflation

While stablecoins provide a hedge against local currency depreciation, Bitcoin has also been used to combat inflation in Latin America. In 2024, as the crypto market experienced a significant recovery, Bitcoin’s price reached new all-time highs, offering substantial growth opportunities compared to local currencies. However, this growth could come with increased volatility and risk.

In Argentina, where inflation reached 276.40% in May 2024, Bitcoin appreciated by approximately 71.33% against the Argentine Peso between January and May 2024. This remarkable performance outpaced local currency depreciation and reflected Bitcoin’s growing role as a store of value in high-inflation environments.

Similarly, despite a lower inflation rate of 3.93% in Brazil, Bitcoin appreciated more than 70% against the Brazilian Real in the same period. While this significant appreciation offers exciting opportunities for investors, it also underscores the potential for increased market volatility and the need for careful risk management in cryptocurrency investments.

The Strategic Importance of Stablecoin Diversification

The volatility of cryptocurrency prices has potentially driven many Latin American users toward stablecoins. Stablecoins combine the benefits of cryptocurrency technology with value stability, making them ideal for everyday transactions and short-term savings, especially in inflationary environments. However, the current market dominance of USD-pegged stablecoins presents its own risks, highlighting the need for a diversified stablecoin ecosystem to enhance financial resilience.

In this context, GYEN, a fully backed Japanese yen stablecoin, offers unique advantages that complement the existing market:

  • Stability and Reliability: Backed by the Japanese yen, a safe-haven currency, GYEN provides a stable store of value.
  • Diversification Benefits: As a non-USD stablecoin, GYEN reduces over-reliance on a single currency, offering users more options for asset management.
  • Constant Redeemability: The 1:1 redeemable nature of GYEN against the Japanese yen ensures consistent value and user confidence.

The GYEN/BRL trading pair provides a reliable and efficient transaction medium, further solidifying the role of stablecoins in the local financial ecosystem.

GYEN/BRL is available on Mercado Bitcoin: https://www.mercadobitcoin.com.br/criptomoedas/gyen

Conclusion

The rapid growth of the stablecoin market in Latin America reflects the region’s increasing demand for stable, efficient, and accessible financial tools in the face of economic challenges. As this market continues to evolve, fully-backed fiat stablecoin options like GYEN bring opportunities for both local users and global investors to participate in Latin America’s digital financial revolution.

Digital Forex Trading with Stablecoins

GYEN, the first regulated JPY stablecoin, and ZUSD, a trusted USD stablecoin issued by GMO Trust, are now available on leading exchanges.

Find trending pairs of GYEN and ZUSD here:

Coinbase: GYEN/USD

Bitstamp: GYEN/USD, ZUSD/USD

Mercado Bitcoin: GYEN/BRL

StellarX: XLM/GYEN, GYEN/USDC, GYEN/ZUSD

About GMO-Z.com Trust Company

GMO Trust connects traditional finance and blockchain technology for everyone. We issue GYEN, the world’s first regulated Japanese Yen stablecoin, and ZUSD, our trusted U.S. Dollar stablecoin. Visit our website to learn more.

Disclaimer

This content is not financial advice, and it is not a recommendation to buy or sell any financial instruments, FX trading, cryptocurrency, or engage in any trading or other activities. You must not rely on this content for any financial decisions. Acquiring, trading, and otherwise transacting with financial instruments or cryptocurrency involves significant risks.

We strongly advise our readers to conduct their own independent research before engaging in any such activities. GMO Trust does not guarantee or imply that any cryptocurrency or activity described in this content is available or legal in any specific reader’s location. It is the reader’s responsibility to know the applicable laws in their country.

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GMO-Z.com Trust Company
GMO-Z.com Trust Company

Connecting traditional finance and blockchain technology for everyone. We issue GYEN, the first regulated JPY stablecoin, and ZUSD, a trusted USD stablecoin.