Shopify Lite: An Extensive Breakdown

Throughout extensive research on the Shopify Lite plan, I have compiled a breakdown of what this plan entails to help those of you trying to figure out what Shopify plan is right for your website needs.

PLATFORM: Shopify

PLAN: Lite

PRICE: $9 USD/month

SUMMARY:

• The Shopify Lite plan is for anyone who wants to sell product without having to maintain an online store
• Allows for selling on social media
• Allows for selling on a Facebook page
• Accepts credit card payments online and in person
• Allows you to embed a buy button on your personal website or blog
• Allows for in person selling (eg. popup store, local event) with the use of the Shopify point of sale app and a card reader
• Includes Shopify’s standard features for POS, Facebook, and Buy Button sales channels, the Overview dashboard, and the Finances report

FEATURES

• Unlimited Products
• Unlimited Bandwidth and Online Storage
• Shopify POS and Card Readers
• Manual Order Creation
• Discount Codes
• Overview Dashboard
• Fraud Analysis
• Finance Reports
• Abandoned Cart Recovery
• Staff Accounts
• Customer Support

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Unlimited Products

• You are not restricted on the number of products you can sell in your Shopify store

Unlimited Bandwidth and Online Storage

• You will not be charged based on how many online visitors go through your store or how many files and photos are uploaded

Shopify POS

• Shopify POS is an app for iOS and Android
• You can sell in a physical store or pop-up setting
• The app lets you process orders and take payment in person
• You can manage all aspects of your store from your Shopify Admin

Manual Order Creation

• Create new orders and enter payment details right from your Shopify admin (eg. manually create an order that you took over the phone and email your customer a receipt with the full order details)

Discount Codes

• Send welcome codes to new customers
• Offer exclusive discounts to your social media following and mailing lists
• Partner with bloggers to help promote your online store or blog

Overview Dashboard

• Review key analytics including sales, orders, and online store visitor data

Fraud Analysis

• When you use Shopify Payments, you automatically get a built-in fraud analysis feature
• This feature flags orders that are potentially fraudulent and brings them to your attention

Finance Reports

• Review an overview of your sales, payments, and pending sales data (view full finance reports to see more in depth detail)

Abandoned Cart Recovery (ACR)

• Sends automatic emails to customers who leave your store without completing the checkout process
• Customize the email sent to customers, including giving discount codes
• If you have a store with a high volume of traffic, it is worth investing in ACR to reduce the number of lost orders

Staff Accounts

• Add up to one additional staff account on the Lite plan
• Allow your staff to complete basic admin tasks while restricting their access to sensitive information
• See updates and changes made by each staff member in your store’s timeline
• If using Shopify POS, you can create unlimited POS PINs for your staff

Customer Support

• Available by 24/7 email and chat (English only)

ONLINE SALES CHANNELS

Online Store

• Sell through your online store and checkout.
• Your Shopify plan includes a Shopify-hosted domain at a myshopify.com address, or you can set up your own domain

Facebook

• Customers can browse products and collections using the Shop section on your Facebook page
• Product details, images, and inventory automatically sync as soon as you make an update in Shopify
• Break up product posts with relevant content to engage your followers and encourage conversation
• Run giveaways and promos through Facebook tabs

Amazon

• Keep track of your products and orders across Amazon and Shopify
• You can use the Amazon sales channel in a few ways:
• Create listings for products new to Amazon
• Create and manage offers for existing products on Amazon
• Link your existing Amazon listings to your Shopify admin
• Receive notifications in Shopify for your Amazon orders
• It is important to note that you can only use the Amazon sales channel with the region that matches your Shopify stores currency

Buy Button

• Sell from your own website or blog, including WordPress and Squarespace, by embedding buy buttons that connect with your Shopify checkout
• Create a checkout link to send to customers in emails or on social media
• Track Buy Button orders from your Shopify admin

Pinterest

• Enable Product Pins on Pinterest for any products from your Shopify store that are pinned on Pinterest
• Customers can learn more about products from a Product Pin and can click a link to view and buy the product on Shopify

Messenger

• Let customers shop directly from conversations in Messenger
• Respond to your customers questions in a single message thread
• Customers can receive automated notifications in Messenger about their orders
• Customers can contact you by clicking Message Us from your online store or by clicking Message on your business’s Facebook page

Instagram

• Tag your products when they appear in your Instagram posts and stories
• Customers who find your tagged products on Instagram can tap a link to view and buy a product on your online store

That’s it! I hope this breakdown helped you better understand what this plan comes with, and more importantly, what this plan does not come with. I will be publishing breakdowns of the other Shopify plans in the near future, so follow me to learn more!

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