Shopify Lite: An Extensive Breakdown
Throughout extensive research on the Shopify Lite plan, I have compiled a breakdown of what this plan entails to help those of you trying to figure out what Shopify plan is right for your website needs.
PLATFORM: Shopify
PLAN: Lite
PRICE: $9 USD/month
SUMMARY:
- The Shopify Lite plan is for anyone who wants to sell product without having to maintain an online store
- Allows for selling on social media
- Allows for selling on a Facebook page
- Accepts credit card payments online and in person
- Allows you to embed a buy button on your personal website or blog
- Allows for in person selling (eg. popup store, local event) with the use of the Shopify point of sale app and a card reader
- Includes Shopify’s standard features for POS, Facebook, and Buy Button sales channels, the Overview dashboard, and the Finances report
FEATURES
- Unlimited Products
- Unlimited Bandwidth and Online Storage
- Shopify POS and Card Readers
- Manual Order Creation
- Discount Codes
- Overview Dashboard
- Fraud Analysis
- Finance Reports
- Abandoned Cart Recovery
- Staff Accounts
- Customer Support
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Unlimited Products
- You are not restricted on the number of products you can sell in your Shopify store
Unlimited Bandwidth and Online Storage
- You will not be charged based on how many online visitors go through your store or how many files and photos are uploaded
Shopify POS
- Shopify POS is an app for iOS and Android
- You can sell in a physical store or pop-up setting
- The app lets you process orders and take payment in person
- You can manage all aspects of your store from your Shopify Admin
Manual Order Creation
- Create new orders and enter payment details right from your Shopify admin (eg. manually create an order that you took over the phone and email your customer a receipt with the full order details)
Discount Codes
- Send welcome codes to new customers
- Offer exclusive discounts to your social media following and mailing lists
- Partner with bloggers to help promote your online store or blog
Overview Dashboard
- Review key analytics including sales, orders, and online store visitor data
Fraud Analysis
- When you use Shopify Payments, you automatically get a built-in fraud analysis feature
- This feature flags orders that are potentially fraudulent and brings them to your attention
Finance Reports
- Review an overview of your sales, payments, and pending sales data (view full finance reports to see more in depth detail)
Abandoned Cart Recovery (ACR)
- Sends automatic emails to customers who leave your store without completing the checkout process
- Customize the email sent to customers, including giving discount codes
- If you have a store with a high volume of traffic, it is worth investing in ACR to reduce the number of lost orders
Staff Accounts
- Add up to one additional staff account on the Lite plan
- Allow your staff to complete basic admin tasks while restricting their access to sensitive information
- See updates and changes made by each staff member in your store’s timeline
- If using Shopify POS, you can create unlimited POS PINs for your staff
Customer Support
- Available by 24/7 email and chat (English only)
ONLINE SALES CHANNELS
Online Store
- Sell through your online store and checkout.
- Your Shopify plan includes a Shopify-hosted domain at a myshopify.com address, or you can set up your own domain
- Customers can browse products and collections using the Shop section on your Facebook page
- Product details, images, and inventory automatically sync as soon as you make an update in Shopify
- Break up product posts with relevant content to engage your followers and encourage conversation
- Run giveaways and promos through Facebook tabs
Amazon
- Keep track of your products and orders across Amazon and Shopify
- You can use the Amazon sales channel in a few ways:
- Create listings for products new to Amazon
- Create and manage offers for existing products on Amazon
- Link your existing Amazon listings to your Shopify admin
- Receive notifications in Shopify for your Amazon orders
- It is important to note that you can only use the Amazon sales channel with the region that matches your Shopify stores currency
Buy Button
- Sell from your own website or blog, including WordPress and Squarespace, by embedding buy buttons that connect with your Shopify checkout
- Create a checkout link to send to customers in emails or on social media
- Track Buy Button orders from your Shopify admin
- Enable Product Pins on Pinterest for any products from your Shopify store that are pinned on Pinterest
- Customers can learn more about products from a Product Pin and can click a link to view and buy the product on Shopify
Messenger
- Let customers shop directly from conversations in Messenger
- Respond to your customers questions in a single message thread
- Customers can receive automated notifications in Messenger about their orders
- Customers can contact you by clicking Message Us from your online store or by clicking Message on your business’s Facebook page
- Tag your products when they appear in your Instagram posts and stories
- Customers who find your tagged products on Instagram can tap a link to view and buy a product on your online store
That’s it! I hope this breakdown helped you better understand what this plan comes with, and more importantly, what this plan does not come with. I will be publishing breakdowns of the other Shopify plans in the near future, so follow me to learn more!
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