Advisor Announcement — Bill Macaitis

GoChainGo
GoChain
2 min readAug 9, 2018

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GoChain is thrilled to announce that we have added legendary Silicon Valley marketing executive Bill Macaitis to our advisory team! Macaitis is one of the most sought after marketing figureheads in tech with several multi-billion dollar exits including IGN, Salesforce, Zendesk, and Slack.

Bill has served in an executive go-to-market leadership role for 3 of the fastest ever growing SaaS companies. These include Salesforce (SVP), Zendesk (CMO), and Slack (CMO/CRO.)

During his time at Slack he served as the CMO/CRO where he built out the entire marketing, sales, customer success and support teams. Slack is the fastest growing enterprise SaaS company ever hitting $300 Million in ARR in just over 2 years.

At Zendesk he served as their CMO building out their marketing team from scratch and lead them through their highly successful IPO. Prior to that he served as SVP of Online Marketing for Salesforce where he helped them grow to over $3 billion in revenues. Currently Bill serves as an Advisor and Independent Board Member for select high-growth companies.

“Adding Bill to our team fills a huge marketing void that will tremendously accelerate our position in becoming a market leader in the network protocol space. It’s also a huge vote of confidence for GoChain to be adding such top notch talent.”

Jason Dekker, GoChain CEO

As an Advisor to GoChain, Bill will be overseeing our Marketing and PR strategies, including development of our partner funnel through world class digital marketing initiatives. Bill intends to focus his efforts on helping us create a world renowned brand, through designing and overseeing our advertising campaigns, content marketing, recruiting world-class marketing talent, public relations, and our marketing technology stack.

Bill has driven hypergrowth for every company that he’s worked with and we expect GoChain to benefit greatly from his advisory with the aspiration to become one of the most recognized leaders in the blockchain protocol space. GoChain is honored to welcome Bill to the team!

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