The right to object under EU data protection law
Key points:
EU data protection affords data subjects the right to object to processing of their personal data in certain circumstances;
Data subjects have an absolute right to prevent use of their data in direct marketing;
In other cases where the right to object applies controllers may be able to continue processing if they can demonstrate a compelling reason for doing so;
Controllers must tell data subjects about their right to object;
A data subject can make an objection verbally or in writing;
Controllers have one calendar month to respond to an objection.
What is the right to object and why is it important?
EU data protection law provides data subjects right to object to processing personal data about them. The right to object effectively allows data subjects to ask controllers to stop processing personal data about them. The right to object only applies in certain circumstances. Whether it applies depends on the purposes for processing and the lawful bases for processing.
Under EU data protection law, data subjects have:
- the absolute right to object to the processing of their personal data if…