Good Splits is Movin’ On: We’re ending product support on January 12, 2024

Naomi Piercey
Good Splits
Published in
4 min readDec 6, 2023

It’s time to close the doors here, but our friends at Infinite Catalog are here to help!

We designed, built and managed a free music royalty accounting tool called Good Splits for the last three years. It’s time to close the doors here, but we have good news: Our friends at Infinite Catalog–another excellent royalty accounting service–will make sure you can keep calculating your splits.

While we were designing a free self-serve tool for ourselves, they’ve been building a full artist-centric business that also includes royalty accounting. In addition to a 30 day free trial, Good Splits users are being given 30% off their first three months (which includes their Full Service offering). Learn more here or attend one of their Live Classes to see it in action and get your questions answered.

The music royalty business is extremely difficult to put into infographics, actually.

So, why did we even get into the royalty splits game?

When we see a problem we are constitutionally driven to solve it.

Good Splits was built by Coalesce, a creative agency in New York, and it was born out of necessity. When Good Folk, our music management partner business, told us how many people weren’t getting paid royalties because it was too hard to figure out what they were owed, we thought it was kind of crazy that a tool like Good Splits didn’t exist. (Here’s a cheat sheet on how royalty splitting works.)

So we built a beta version for Good Folk. We quickly realized just how many other small creators could benefit from a simple splits calculator.

This is one way to look at it.

Besides not getting paid what they are owed, a super-complicated royalty collection process makes it difficult for creators to have a good idea of how much their work is worth.

Understanding their value in the marketplace allows people to better plan for their futures and shape their careers. So we launched the product and made it free to whoever needed it.

More than 1500 users uploaded $70M worth of royalties over the last four years using Good Splits.

It’s a small dent in unpaid royalties, actually. But the industry is changing. A lot of distributors now offer some kind of royalty accounting, whereas in 2019 this was all relatively new.

Can Good Splits take a little credit for nudging the industry in the right direction? We think so, yes.

The banana was one of our favorite brand marks our Coalesce Brand Studio ever made.

We are really proud of the product we built. We got to hone our UX skills, upscale our development team, and dive deep into the rabbit hole of royalties (it’s dark down there, guys). But we are no longer able to support it as a free service (we make, design, and support a lot of other stuff out there). We know our super fans will be in good hands with the folks at Infinite Catalog.

The Grammys website was excited for our launch, too!

It turns out that when you build an entire SAAS product from the ground up, you learn some hard lessons.

Read our top five takeaways on the Coalesce version of this blog post here: Lessons in Letting Go of a Great Product.

We’ll leave you with the Good Splits jingle.

Yes, we made a theme song with our friend Jon Troast. Talk about an ear worm. Listen to it here.

We hope Good Splits helped push the industry forward in a small way. We were definitely pushed forward at Coalesce and we’ll continue following our hunches until the day music dies.

Just a reminder: The final day of Good Splits product support will be January 12, 2024. Questions? Email hello@goodsplits.app.

Need music management? hello@goodfolkmusicmanagement.com

Need royalty accounting? Head to Infinite Catalog at sign up for a discount on your first three months.

Need brand, product, or an app of your own? That’s us (Coalesce) — hello@coalesce.nyc

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Naomi Piercey
Good Splits

Digital products and strategy + amateur astronomy, immersive cinema, van conversions.