Power you can trust

Duracell unveils a new brand positioning.

Donald Trump is in power. The news is all fake.

And that news which is true… is called fake! By the very man who’s in power.

It’s becoming pretty hard to trust power!

But if it’s Duracell, it’s power you can trust, says the brand’s new positioning. Smart. Check out the two spots below.

Like what you read? Give Good Work Weekly a round of applause.

From a quick cheer to a standing ovation, clap to show how much you enjoyed this story.