The right app rewards to boost motivation

Post 2 of 3: What apps can learn from insights rooted in behavioral economics, psychology, and gamification

Jeni Miles
Jul 11, 2017 · 7 min read
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What is motivation?

“People are like objects; they have a certain inertia that needs to be overcome for them to move” — Kevin Werbach, Dan Hunter

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Gamification and extrinsic motivation

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Rewarding users the right way

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Unpredictable and uncertain rewards

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Google Play Apps & Games

Tips, trends, and industry thoughts for app and game…

Jeni Miles

Written by

Passionate about how tech & behavioral insights can help us be happier & healthier • Book-devouring Londoner • Apps business development @googleplay, ex-@amazon

Google Play Apps & Games

Tips, trends, and industry thoughts for app and game developers building businesses on Google Play.

Jeni Miles

Written by

Passionate about how tech & behavioral insights can help us be happier & healthier • Book-devouring Londoner • Apps business development @googleplay, ex-@amazon

Google Play Apps & Games

Tips, trends, and industry thoughts for app and game developers building businesses on Google Play.

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