Sign Up Still Sucks: Here’s How to Improve It

Image only. Video below :)

Yup, signing up still sucks.

This week I dive into a specific Financial Services example. In fact, I cover off how buying a house could be more valuable, meaningful and engaging.

I’ve argued this plenty of times before, but banks are still missing out. They start the relationship too late. They miss out on the opportunity to actually help people achieve lifestyle outcomes that matter.

So, if you’re working in Financial Services or any other industry that helps people achieve life events, check this out. It’ll help you think through specific long-term tactics that can help you develop better, more trustworthy relationships with your customers.

As always, hit me up with questions. Let’s start a discussion and learn together.