As with many business types, an Event Management Agency demonstrates its competitive value through a singular touch of sparkle generated by its own mix of quality services — solid customer service, strong negotiation skills, fast and efficient coordination, sound communication, marketing, up to date technology, secure finances and above all, a good choice of well managed suppliers.
This last component is crucial when evaluating sustainable performance; for the events industry, organisers operating without knowledge of the extent of sustainable and ethical practices in their supply chain cannot truly proclaim to understand the full environmental, social and economic impact of the event services they are offering.
A recent survey to a select group of Event Agencies in Barcelona revealed that 75% of the group never audit the sustainability conduct of their supply chain and 50% said they did not know what sustainability programmes policies or strategies their supply chain had in place.
But how can we know that, and what can we do?
Read the full length article in Eventoplus online magazine