Grim Tidings
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Grim Tidings

How Hacks Sell the “Law of Attraction” with Sophistry

And how to dismantle Ayodeji Awosika’s advertisements for the creator economy

Photo by Jose Francisco Fernandez Saura, from Pexels

If you squint hard enough, you can often tell how self-help hacks write like wily, duplicitous advertisers.

They promise miracles with the headline and walk it all back in the small print, and they avoid harsh truths…

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