Brainwashed
The misguided dangers of neuroscience
Science still knows very little about how the brain and body functions, which is frustrating because it’s our knowledge of these natural systems that we use to model computers.
Human communication is also way more nuanced than the sum of their Boolean parts. For example, invisible pheromones and bioluminescence factors play a significant role in human behaviour.
These blind spots in neuroscience have been brilliantly critiqued in a recent book by Sally Satel and Scott Lilienfeld call Brainwashed. Authors state that while #neuroimaging is widely regarded as the key to understanding everything we do, this approach is misguided and dangerous.
Current neuroscientific blindspots suggest any seismic advances in human computing aren’t likely to occur anytime soon, certainly not until researchers crack some of the fundamental mysteries of mind and body.
