Service Is More Than A Word
How GSNI’s Broker Service Department is Unique in the FMO Industry
“Service” is a word that our society often uses quite lightly. We regularly describe the work that we do as “providing a service”; and we look for “customer service” whenever we have a question or concern. GS National Insurance understands that your clients are continuously looking to you for answers to what can sometimes be complicated situations. After all, insurance agents are often assisting clients through stressful life events when tensions and the stakes are high. That’s why we want our agent partners to always have a resource that’s available to provide answers, valuable information, and expert knowledge to help you to better serve your clients. Our Broker Service Department at GSNI takes “customer service” to a new level by ensuring that you, as an agent, have the dedicated assistance you need without the frustration of wading through a call center for support.
According to a report from Clarabridge (a customer-experience management platform), 46% of callers who are seeking customer service feel that they have experienced significantly long wait times. This is a major source of frustration for callers who are seeking support. At GSNI, we’ve introduced a Broker Service Department that provides our independent insurance agents and agencies with a dedicated Customer Communication Specialist who understands the specific service areas of our agents. This dedicated specialist is the go-to resource for our agents, eliminating the call center experience and the frustration that often accompanies it. When our partner agents have a question, need information related to the regulations that affect the state in which they conduct business, or need assistance with our web-based app, Transcend, they reach out to their dedicated specialist who knows them and their service area. Our agents tell us that this is a refreshing experience.
Unlike other FMOs that often field up to 100 customer calls per day, funneled through a call center that’s overextended, we offer our partner agents with a personalized, back-to-basics approach to customer service. Our Broker Service Department simplifies communication, pairing each agent with a dedicated specialist, eliminating the need to re-explain their situation to multiple representatives within a traditional, multi-tiered call center. We want our agents to have the simplest, most expedient way possible to access all of the resources that they need.
The Broker Service Department at GS National is just one more way we’re providing an environment that fosters a true partnership with our agents and agencies — as well as a platform of resources that are built on convenience and efficiency. After all, everything that we do is centered around helping our agents grow their success. Being available to provide meaningful service and support is one of our top priorities — and one of the qualities that sets us apart in the industry.
Get to know GS National Insurance by visiting us at gsnational.com. Schedule a demo to learn about Transcend, our revolutionary web-based app that connects our agents to their dedicated Customer Communication Specialist, provides countless resources for success, and offers a revenue-sharing Marketing Rewards Program that’s unlike anything else in the FMO industry.
GS National Insurance is an independently owned insurance marketing organization. We specialize with helping independent advisors increase their Health, Life and Annuity Business. Our primary focus is the senior health insurance marketplace. We combine technology and experience to deliver high quality service and support. Learn more at gsnational.com
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