Collin CierlakBoosting Ad Metrics with Machine Learning in Real TimeDigital advertising is a fast-paced world in which fiercely competitive auctions conclude within the blink of an eye. Even though we only…4d ago4d ago
Hannah DaoExperimentation at Scale: How to Implement an Experimentation Platform with Limited ResourcesExperimentation is at the core of innovation. Whether we are optimizing a product, refining a marketing strategy, or enhancing user…Feb 25Feb 25
Adilson MendoncaFrom Hourly Batches to Near Real-Time: The Evolution of Attention Scoring for Display adsIn the fast-paced world of data-driven decision-making, timely and accurate data delivery can significantly impact business outcomes…Feb 12Feb 12
Christopher AvilesOptimizing Looker Administration with the Admin Power PackManaging Looker can often feel tedious due to its lack of bulk editing capabilities and limited flexibility for modifications as an Admin…Jan 22Jan 22
John HawkinsFew-Shot Prompting for Classification with LangChainThe dominant efficiency use case of Large Language Models (LLMs) is to generate initial chunks of content (be it code or document drafts)…Jan 7Jan 7
Adam KOvercoming the shortcomings of translated data when building an NLP classifierImagine this: you are designing a natural language processing (NLP) classifier to identify whether a particular brand is mentioned in a…Dec 27, 2024Dec 27, 2024
Gireek BansalCLIP: A New Step Towards True Visual-Language UnderstandingINTRODUCTIONDec 23, 2024Dec 23, 2024
Lane SchechterUnlocking the Full Potential of Contextual Advertising with RAG Models and Topic ModelingTying together the “what,” “who,” and “why.”Dec 20, 2024Dec 20, 2024
Rashad MoarrefRespecting Robots Exclusion Protocol or robots.txt at ScaleWeb crawlers play a crucial role in gathering data from websites, but without following guidelines like the Robots Exclusion Protocol or…Nov 6, 2024Nov 6, 2024