On Wednesday night, soccer fans from around the upstate gathered at Brewery 85’s new event center for not one, but two major announcements from the Greenville Triumph. While the rest of the sports ecosphere was seemingly coming unglued at the seams, Triumph fans had reason to celebrate with new libations and attire.
The first announcement of the evening was the most expected of the two. When a team decides to hold an event at a brewery and promotes it as a “partnership” launch, you know you are getting a team-branded beer. What was particularly fun, and perhaps surprising to some, was that the team and brewery threw a nod to the official supporters’ group by naming the beer “Riot Blonde Ale.”
According to Brewery 85’s president, co-founder, and head brewer Will McCameron the beer was produced to be an easy drinking beer easily consumed during hot, summer tailgates and features subtle “grass notes.” Fans in attendance at last night’s event were able to purchase a pint to sample after the announcement.
While not available in cans quite yet, the rollout is expected in the coming months and will initially be available at Spinx convenience stores prior to a wider rollout.
BUT WAIT. THERE’S MORE!!!
Although Greenville Triumph Vice-Chairman and Chief Brand Officer Doug Erwin has insisted that the team would not be replacing the 2019 home and away kits for 2020, he told the packed house last night that, “I never said I would not add a third kit.”
Enter runway models Evan Lee, JJ Donnelly, and Carlos Gomez.
The 2020 third kit is “Palmetto Blue (navy),” with light blue sleeves. It looks SHARP! The team will debut the kits in the team’s opening match of the Lamar Hunt US Open Cup against New Mexico United on April 7th — assuming coronavirus has not either a) postponed the season/tournament or b) taken us all out by that point.
Did you get to try the Riot Blonde Ale last night? What were your thoughts? How are you feeling about the new kit? Hit us up and let us know what you think!