GYSR Spotlight #5: ARA

Ben Roy
GYSR
Published in
2 min readJul 25, 2021

Ara is a decentralized content delivery, payment, and NFT platform that gives artists and creators more control over the content they produce.

Ara’s open source software tools remodel the relationship between publishers, creators, and consumers across many verticals like games, movies, music, and photos. Their platform mechanics revolve around the $ARA token.

As of today, July 24th, Ara has launched two Pools with GYSR, both of which are long-term Fountains (a friendly liquidity mining environment). 300 million $ARA tokens — a full 30% of the token supply — are locked up and will be awarded over 200 weeks. 75% of these tokens incentivize liquidity providers on the SushiSwap USDC/ARA token pair, while 25% will reward $ARA holders in a single-asset staking Fountain. Check out the ARA/USDC SLP -> ARA Pool and ARA -> ARA Pool, and read ARA’s liquidity mining announcement for a project summary and guide to participate.

We’re excited to follow Ara’s growth over the coming months and years as the team continues their important work to bridge creative industries into the blockchain universe. For more information about Ara check out their website and follow them on Twitter.

“Ara directly connects creators and fans, enabling distribution and payment without platform fees and limits. Using GYSR lets us focus on our project, and has connected our community with the robust DeFi community at GYSR.”

-Kevin Faaborg, Core Team, Ara

Disclaimer: GYSR is not associated with any of the projects we profile in our spotlight series and these posts should not be seen as endorsements. We encourage readers to do their own research.

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Ben Roy
GYSR
Editor for

into crypto & culture 🫡 | Twitter @benroy__ | Newsletter benroy.beehiiv.com