Solving Water Scarcity creates big interest,…unexpectedly

Milton Smith
H2O Securities
Published in
4 min readApr 28, 2022

Solving water scarcity is a cause that many pay lip service too, but few follow through on. The fact that more than 2 billion people don’t have access to water services and that a large percentage of that number includes children, is something that most people notice, but do not normally act on.

Solving water scarcity is a massive challenge and despite all the immense efforts already being made in this space it seems to hardly make a dent in the fact that the world will face a massive humanitarian crisis by 2040.

H2O securities does not shy away from this challenge and prefers to embrace and face it head on. We understand that more water treatment plants and initiatives are needed and that all of these come at a massive expense.

We further understand that the global funding gap for water infrastructure required could exceed US$18 Trillion by 2030. This funding gap is too large for the public sector to address, and the bank-ability of these projects aren’t always achievable.

So how could we solve these challenges?

Introducing H2O Token.

H2OC is a global water finance initiative that uses the blockchain, tokenisation and DeFi (Decentralized Financing) to fund water scarcity.

H2OC is a paradigm shift in water infrastructure finance. It achieves environmental resilience, delivers more water, more cost effectively, with more security for investors and financiers globally. H2OC Token is a global collaborative with the world’s best technology firms, engineers, consultants, EPC’s and EPCM’s participating.

The H2OC strategy is designed to increase the accessibility to finance for the production of water infrastructure that meets environmental resilience, as well as and highly bankable investment criteria. H20’s Blockchain Technology Solution generates long-term wealth for all investors by redistributing fixed infrastructure assets normally owned by government and high value corporations.

Great, we have a crypto token that would help solve water scarcity. Would people even buy it?

This is where the story gets real exciting. People might not be willing to easily donate to water related causes, but when propositioned with a crypto opportunity to make a quick buck, they come running with wallets in hand.

Tuesday saw the listing of our H2OC token on CoinMarketCap, the world’s most referenced price-tracking website for cryptoassets. Even though it was an exciting milestone for our company it wasn’t done to encourage large trades or price gains, but rather to facilitate an upcoming “Airdrop” marketing campaign in anticipation of our actual listings on Decentralized and Centralized crypto exchanges. Besides, the only trading that could occur was through the Pancakeswap platform, an automated market making platform where we created a liquidity pool. This allowed users to swap crypto assets for H2OC. Due to the size of the liquidity pool only approximately $300,000 could be traded in the first 24hours after being listed on Coin Market Cap.

Well, little did we expect…

As soon as our listing went live our price started to skyrocket. After just 5 hours our token gained 385% in price and was trading at USD$ 8,81 from a start of USD$ 1,81. For some context we were planning to list on the Crypto exchanges at USD$1.

Our H2OC token was doing so well that it even featured on the “Top Gainers” section of CMC.

CoinMarketCap Top Gainers Chart

Off course there would be an inevitable downturn and at the time of writing this article we were trading at USD$ 3.98, but that’s still 300% higher than what we would have anticipated.

This was not what we expected and seeing this sort of interest and traction is exciting as well as vindicating at the same time, but we know that this was only a small taste of what is to come.

Listing on large Decentralized and Centralized Crypto exchanges will bring with it more interest, engagement and investment in our goals and mission. We will be ready to deploy life changing water infrastructure projects faster and more efficiently than ever before. All of this will be made possible with the use of the blockchain, tokenization and decentralized finance.

So, what did we learn?

Crypto assets and their ecosystems can bring real excitement, active engagement, and substantial investment to many ventures with various goals and causes.

If we could harness these elements for a cause that can truly make a difference for good in the world we are on the right path.

Getting more people excited, engaged, and invested in solving water scarcity will not only bode well for our generation, but for all generations to come.

We at H2O securities are ready to take on the water scarcity challenge and excited about the road ahead.

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Milton Smith
H2O Securities

A technophile looking for solutions to problems others haven’t solved yet