Designing the future with Haas

Joe Gerber
Haas Design the Future
1 min readMay 1, 2018

This semester, a few of us from IDEO collaborated with 2nd year MBA students at the UC Berkeley’s Haas School of Business to explore technology driven futures. We researched emerging technologies and various industries. We imagined possibilities and preferred futures. And we iterated.

This collection is a sampling of the stories that the students created to bring their preferred futures to life. They are design fiction, with some grounding in today’s realities. Have a read and let us know what you think.

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