Ideation vs Execution

Do More, Think Less

People talk about creativity a lot.

In fact, most people talking about creativity focus on that: talk.

They tell you about their ideas, they talk about their inspirations.

Often times the best creatives charge you for the pleasure of hearing them talk and think about creativity and talking.

It’s hard to measure creativity; it’s hard to look at a piece of work and appraise creativity.

It’s not hard to detect creativity; yes or no, creative or not is easy. How creative, comparing two pieces of work, is a lot more subjective.

So how do you judge creativity?

After some reflection, I realised, I have brilliant ideas. I’m amazing. I’m creative, a virtuoso of intellect and imagination.

It’s hard to prove it, though, looking at what I’ve published (nearly nothing).

So perhaps for me it’s time to think less, and do more.

Flip the ideation switch over to the execution mode; write down one idea instead of coming up with ten.

That’s blogging — that’s tough — but that is a better proof of creativity.

Talk evaporates, but faffing on about creativity like I know something will remain published.

After all, ‘creativity’ and ‘create’ share the same root etymology.

Look forward to reading more from me.

(with thanks to Dave Trott’s most excellent blog and writing style)