Paid or Free Bots: 8 Questions To Help You Decide

Haptik
Haptik
Dec 5, 2018 · 7 min read

1. Do you wish to answer complex or simple queries?

If you simply need a “chat now” button on your website that users can tap to enter their query, a free chatbot option is fine for you.

2. How much scale do you need to handle?

Most free bot options will have a limit on the number of users it can handle. These bots are not trained with custom data and may not be able to answer in-depth questions about your company or products. This limits the number of questions they can answer on their own.

3. Is multi-platform support important to you or do you only need a single platform presence?

Most free chatbots give you the option to install the bot on a single platform, like Facebook Messenger or your website.

4. Are you looking to offer personalized answers?

Free chatbots’ generic limited capabilities with back-end integrations mean that personalized answers are hard to come by. At most, these bots allow the addition of some basic FAQ’s but cannot be plugged into your existing database.

5. Do you want pre-trained, smart AI bots or do you wish to start from scratch?

A free chatbot won’t offer any pre-trained data as per your business requirements because it’s merely an off-the-shelf solution. You are starting from nothing. Whereas a paid chatbot can help you get-to-market faster with a central data corpus that has already been trained with years’ worth of data.

6. Do you require in-depth reports about your customer’s queries and their experience using your product?

Most of the free chatbots offer limited basic tools and dashboards for reporting and analysis. Paid chatbots can offer valuable insights and reports across all channels based on user data, intent, and other important factors.

7. Do you want a strong, expert solutioning support or prefer a DIY solution?

When you opt for a free chatbot solution, you are completely responsible for deploying, debugging and maintaining your bot. There is very little hand-holding or technical assistance available if anything goes wrong.

8. Do you have a failsafe when your bot can’t answer correctly?

Simply sending an unhelpful ‘Beyond my scope’ message or worse, repeating the same wrong answer can lead to bad mouthing on social media or can even mean losing a customer.

So finally, should you opt for paid or free bots?

This is purely dependent on your business needs and goals.

  1. Give your customers a value-added service and
  2. Have the budget to spare

Haptik Inc

Haptik is India's largest Chatbot platform. As an Indian Tech Startup, this publication chronicles our journey to building a world class product.

Haptik

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Haptik

Global leaders in Conversational AI, building chatbots that work :)

Haptik Inc

Haptik is India's largest Chatbot platform. As an Indian Tech Startup, this publication chronicles our journey to building a world class product.