CEO Letter for Haru Invest 2 Year Anniversary
Dear Haru Investors,
Thank you for continuing to invest with us.
On Aug. 6th, Haru Invest celebrated its 2 year anniversary and we appreciate each and every one of you for believing in us as we journey forward in this rollercoaster of a crypto economy.
Our Journey So Far
Since we started as HaruBank in 2019, we have faced a lot of ups and downs in this ever changing market but our vision of providing stable and profitable digital asset investment to every investor has never wavered. And this vision will continue to drive us as we push the limit.
Last year was a strong year for us — with total transaction volume reaching over $800 million (x27 vs. one year ago). We have also paid out over 995,476 separate earnings to our investors.
Our Asset Under Management grew tremendously, (x15 from one year ago), as more and more users trust and deposit their crypto with us.
Having started with Haru Earn and Earn Plus, we also added Haru Invest to our product portfolio — to allow our investors to select the right investment strategy for their digital assets according to their needs. With over 40% of our investors choosing it since release, we will look to add more products to our portfolio to cover more needs and demands of our investors and the market.
Your voice matters
Our growth is all thanks to our investors.
We have been listening to your voices in our communities and CS channels and we always try our utmost to improve your experience in any way possible. Here are some of the things you can expect in the remainder of this year.
- Haru Invest App — There have been a lot of questions and requests regarding our app and we are happy to announce that our app will be released at the end of August! With the app, investors will be able to manage their crypto investments easier than ever before. In line with the app release, we will be carrying out special promotions from the end of August to early September.
- Haru Switch — As some of you are already aware, we have recently released the Haru Switch beta. Haru Switch is a unique community-driven swapping platform with most fees going back to the users. Right now, we are still in the early phases (instant swap between BTC, ETH, USDT, saving time and money) but we expect to release more features such as reserved swaps and pool contributions in the latter part of 2021.
- Haru Invest Renaming — We received a lot of feedback saying that Haru Invest product category is confusing as it has the same name as our brand. To reduce further confusion and prep for scalability, we will be renaming Haru Invest to Haru Earn Explore. We will be adding more strategies and products under the Haru Explore category, satisfying every need of our investors.
We would like to thank all Haru investors for our incredible growth over the last 2 years. With our vision of “Creating a new paradigm in finance by breaking all barriers”, we are working hard to go beyond the current crypto deposit platform; to provide new services and experiences (i.e. recently deployed Switch beta).
Once again, we thank you for being with us throughout our 2 year journey and we will strive towards providing you with the best experience.