What do we think about the Trump-mocking #haravointi (“raking”) social campaign?

I set out to see what #haravointi was about and found this, below, the most shared and replied Tweet that really activated #haravointi:

I wanted to find all of the Tweets with #haravointi, the Twitter accounts using the hashtag, and learn what the exposure, or hashtag impressions, were. I also wanted to see just how positive/negative the Tweets are.

Free engagement stats on #haravointi:

#haravointi Hashtag Analytics | RiteTag: Find the best hashtags

I ran a RiteTag Hashtag Report on #haravointi and found that it appears the hashtag is dying down a bit, but still active.

• Tweets were slightly more negative than positive
• Far more Tweets from USA than Finland, though the hashtag is a Finnish word
• The bulk of the 16,042 Tweets containing #haravointi over the last 30 days were slightly more negative than positive

Also in the #haravointi report are sections on those pro/con, accounts mentioned the most (retweets included) and the Twitter accounts with the most followers that used the hashtag in the last 30 days.

What about associations with other hashtags?

The most retweeted Tweets with the hashtag:

Data Source: RiteTag Hashtag Reports. 100% of the Tweets with any hashtag, with exportable data for CRMs and marketing software, etc.

What do you make of the #haravointi or, “Rake America Great Again” campaign?

Here’s what we, at RiteKit, think