The three things you’d wish you’d known sooner about your website
How to avoid three biggest mistakes when publishing your website
I will be just honest here and skip all the marketing BS for a while, the main differentiator is the fact that some companies care about their sales numbers and their customers and others don´t!
You can use this aforementioned sentence as a tl;dr, however, there are more merits to this story than just plain old ignorance.
1. Using your customers as a source of monitoring
This issue is one of the most widespread of them all. Companies that are serving clients as their source of income hugely rely on the fact that the customer will tell them once their service is unreachable. But this means downtime in their revenue numbers as well. This will cause lots and lots of upsets within the team behind the product as well, as the consumer trying to procure the product in the first place.
Given the fact that you would never want to lose money over something so simple as your service is unavailable, you would want to do something. Right?
2. Relying on friends and family to tell you that something is off with your business
It is so often that we feel anxious about some service that we just can’t use properly, we have tried and tried, but it all tones down to the fact that the website just won’t work as it was intended. Most of the time the developers or maintainers of the site rely on friends and/or family to point the shortcomings out to them, however, these things rarely happen. So what is left is a half-baked service for full-fledged customers that end up using the service.
3. Having only Google Analytics in place so it would be the silver bullet for your site.
In short, it has never been, it will never be. Google focuses on analytics, not monitoring, not alerting, not even notifying you when something is slightly odd with your site.
Picture this — You’re on the verge of breaking through in the blog-o-sphere and you write posts weekly — which is totally fine. You head back to your WordPress powered site and find it un-reachable, you have no idea how long it has been like that, it can be a week after you made your last post, or it can be less. You start to panic inside. How many of your readers actually got your message before everything went haywire? Should you make a post about it onto your Facebook fan page? Are there fast mitigation steps to take? All in all, you would truly benefit from the knowledge once it happens right away, so you would know that you’d need to fix the issues yourself or with the power of others.
These are the three rabbit holes where every solopreneur will fall in, at the beginning of their journey, thankfully there is a silver bullet for all of this. Hastli provides a simple to use platform for highly non-technical users, to enable monitoring to masses.
Check us out at https://hastli.com and sign up for our newsletter to stay in course with our progress!
