How to Increase Sales? Simplify Checkout Without Coding.

Sabina Psuj
Hatimeria
Published in
5 min readAug 27, 2024

If you manage an online store, you understand how crucial a smooth, well-branded checkout experience is for your customers and for your business ;). With Shopify’s recent changes to their checkout process, you might be feeling a bit uneasy, especially if you were already used to customizing your checkout using Liquid templates. But don’t worry — there are tools to help you adapt, even if coding isn’t your thing.

In April 2023, Shopify introduced Checkout Extensibility, which changes how you can customize your checkout. This new system might seem restrictive, especially for Shopify Plus merchants who had a lot of control over the checkout part with Liquid files. However, Shopify designed these changes to ensure all stores benefit from a highly optimized, conversion-focused checkout experience while still allowing for customization through new tools.

One of these tools is the Shopify Branding API. This API allows developers to make deep customizations to the checkout experience, tailoring it to match a store’s unique brand identity. While it offers powerful options for those who know how to code, it might not be the easiest solution if you’re not comfortable with coding or if you’d rather focus on other aspects of your business. In such cases, using a dedicated app might be a better, simpler option for you.

Hatimeria Checkout Branding App

Where to find a complex solution which covers all Shopify Branding API possibilities?

If you feel like your checkout may need custom touch, but your development team has hands full of other jobs, let me introduce you to a 100% no code solution — Hatimeria Checkout Branding App. And if you are not convinced yet, why you should at least consider visually aligning your checkout with other parts of your store, look at these pros.

Optimizing User Experience

Shopify’s new system ensures a smooth, consistent checkout process, which is key to maintaining high conversion rates. The Hatimeria Checkout Branding App helps you customize your checkout page within these guidelines, allowing you to create a checkout experience that feels like a natural extension of your brand while minimizing cart abandonment.

Customize your Shopify checkout

A consistent brand identity throughout the shopping process helps build trust with your customers. The Hatimeria Checkout Branding App makes it easy to ensure that your checkout page reflects your brand’s unique style, contributing to a cohesive and professional shopping experience.

Shopify customized checkout -mobile version

Flexibility and Control

While Shopify’s new system imposes some limits, the Hatimeria Checkout Branding App offers plenty of customization options that give you control over how each section of your checkout page looks. You can highlight important elements, personalize the shopping experience, and maintain a consistent brand strategy throughout the checkout process.

Building Customer Confidence

A well-designed, cohesive checkout page not only looks professional, but also builds customer confidence in completing their purchases. The Hatimeria Checkout Branding App gives you the tools to create a trustworthy and appealing checkout experience, encouraging more customers to follow through with their orders.

Stand out and sell more

Improving Sales Potential

By combining Shopify’s optimized checkout with the customizations available in the Hatimeria Checkout Branding App, you can create a checkout process that is both intuitive and visually appealing. This enhances the overall shopping experience, increasing the likelihood 1. n.; Appearance of truth or reality; probability; verisimilitude. Powered by Dictozo D 1. n.; Appearance of truth or reality; probability; verisimilitude. Powered by Dictozo D that customers will complete their purchases and return in the future.

What features can you find in the Hatimeria Checkout Branding App?

The app is available in two affordable versions — basic, always and forever free to use, and premium, offering a wide range of customization tools, but still at a very good price — now only $5.

Options available in Basic Plan — Free

The Basic Plan includes a variety of useful customization tools, with new features added to improve user experience:

  • Global Customizations: Apply consistent branding across the entire checkout process, including corner radius, typography, and font choices.
  • Checkout Header Customization: Refine the header of your checkout page with options for color schemes, logo visibility, and favicon customization.
Customize header and footer
  • Checkout Footer Customization: the second version of an app introduces footer customization, allowing you to adjust color schemes, placement, and content visibility.
  • Color Schemes and Decorative Elements: Customize different parts of your checkout page with four separate color schemes for base, control, accent, and decorative elements.
Set your brand colors and prepare schemes

Premium Plan — Advanced Customization

The Premium Plan offers more in-depth customization options:

  • Section-Specific Customization: Style each section of the checkout separately, adjusting colors, backgrounds, borders, and padding to fit your brand.
Customize each section separately
  • Merchandise Thumbnail Customization: Personalize product thumbnails in the order summary with customizable borders, corner radius, and images.
  • Form Field Customization: Gain full control over form fields, including text fields, select boxes, and checkboxes. Customize border styles, typography, label positions, and backgrounds.
  • Button Customization: Design your buttons, including primary, secondary, and Express Checkout buttons, to align with your brand’s aesthetics.
  • Reset to Default: Easily revert to default settings if you want to start over with your customizations.
Reset your changes with just one click

The Hatimeria Checkout Branding App provides a practical way to customize your Shopify checkout page, especially if you’re looking for an easier alternative to coding. It helps you align the checkout with your brand and improves the overall shopping experience without getting too technical. Whether you stick with the basic features or explore the advanced options, this app offers tools that can make your checkout more cohesive and user-friendly.

If you want to see the real live results on customized checkout with Hatimeria Checkout Branding App see this demo store → DEMO STORE

Thank you for reading!
I hope you found the article informative. Feel free to show your appreciation with a clap or leave a comment below.

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More from me on Medium

Shopify’s New Checkout Extensibility — Your Questions Answered (FAQ)
Creating and publishing your new Shopify Checkout
A step-by-step guide for Shopify Plus merchants
Customize your Shopify Checkout with ease and no codeHatimeria Checkout Branding App presented

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Sabina Psuj
Hatimeria

Vegan coder, fueled by oat lattes, driven by animal rights, and efficient coding. My mission is to change the world through code and plant-based burgers