Disintermediating the Music Industry
We started hearo.fm to democratize the music industry. For far too long, large publishing companies, major labels, and streaming services have squeezed artists and the music industry as a whole by being gatekeepers to distribution. This creates a deadweight loss and the economics of music have suffered as a result. We intend to solve that problem through a direct-to-fan streaming and distribution platform and marketplace powered by cryptocurrency that enables micro-payment to artists and fans alike as we incentivize listening and reward artists at the same time.*
We algorithmically sort music based on how fans respond so the cream rises to the top and a level playing field is had by all. We are breaking down the silos formed by archaic licensing frameworks with our own music license that allows direct-to-fan music streaming and distribution for anyone around the world. By disintermediating the music industry with a consumer platform powered by cryptocurrency, we can bring hope to artists and a better experience to fans that does justice to a medium that is our only truly global language and so eternally important to humanity.*
Our goal is to become a household brand that epitomizes music, authenticity, and tastemaking. Our footprint will extend beyond the web to be in every phone, TV, living room, cafe, and VR headset. Millions of artists around the world will be made whole through fair compensation via cryptocurrency that is proportional to the quality of their art and response by fans. Many artists will find an income stream that enables them to pursue a life in music and focus on their art rather than be shackled by the economics of a failing music industry. Music will once again resume its role as the most important and stickiest form of media that generates the most money for its creators.*
more than words…
Hearo.fm has been a platform for singer/songwriters to connect directly with fans for over 4 years — a living, breathing MVP.
Don’t believe us? Have a listen.
