The 6 Color Rules

Ruslan Galba
@hellotegra
Published in
3 min readSep 19, 2020

The 6 Color Rules 🌈

Courtesy of @thebrunoferreira
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We all know that we can set a mood using colors, attract more attention πŸ™ƒ
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We can energize something or even cool down.
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We can create any feeling we want using colors if we choose the right colors.
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You just need to learn how to use the color harmony in your project!
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These are the 6 harmony schemes that will make your life a lot easier when choosing a color scheme 🎨

Analogous

The colors that are adjacent to each other!

Complementary

The colors are opposite in the color wheel.

Split complementary

A variation of the complementary color scheme. In addition to the base color, it uses the two colors adjacent to its complement.

TRIAD

Three colors that are evenly spaced around the color wheel.
Quick tip: let one color dominate and use the two others for accent.

Square

Four colors that are evenly spaced around the color wheel.

Rectangle or tetradic

Two sets of corn plementary colors.
A rich color scheme that offers you a lot of possibilities.

Now that you learned the 6 rules of colors go ahead and do something with it.

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Ruslan Galba
@hellotegra

Increasing revenue for DTC brands via Facebook / Google ads πŸš€Growth Strategist 🀘 Founder @hellotegra growth team πŸ€– $5M+ profitable ad spend in 2020