Heresy E5 — James Parton, Former Head of Europe at Twilio On “Developer-led Sales”

In this episode of the Heresy podcast I talk to James Parton, the former Director of Europe for Twilio. James and I compare notes on our experience being the first European employee for a fast-growing, venture-backed US business and what “building and scaling Europe meant” for Twilio (and Stack Overflow). James also talks about the importance of training, sales enablement, pre-sales and sales engineering at Twilio and much more. Check it out!