Noble Ambition

Higher Order
Oct 1, 2019 · 2 min read

Some say ambition is a dirty word. We disagree. It’s a gift. It gets things done, improves lives. It works when intentions and words remain intentions and words. It kicks inertia in the pants and raises the bar for us all. Ambition of the noble kind. Let’s chase it together.

Our Noble Ambition Manifesto:

Ambition.
Some say it’s a dirty word.
We say it’s an amazing gift.
When people ask why, Ambition replies: why the hell not?
Sleep with dreams? Not a chance.
Ambition bolts out of bed and chases them down.
Some people think it’s egotistical, self-serving, crazy.
But they’ve got it all wrong.
Ambition is on a quest to slay the enemy of innovation: Inertia.
You know the one.
That always stays the course, avoids change, ignores threats.
The deer in the headlights.
Ambition knows that progress is where the real breakthroughs lie.
It leads with purpose and is never afraid to wander off the beaten path.
Because wandering can lead to wonderment.
New truths can transform people, products, enterprises, everything.
That’s Ambition.
And we believe it is a noble cause.
Because it can make a real difference.
Gamechangers and rainmakers, movers and shakers, take note.
Ambition is not just out to change your business.
It’s out to change the world.
Welcome, Noble Ambition.
Embrace the truth that will change everything.

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Higher Order

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